Google Search Console is a tool that anyone who has a website should be aware of. It can be a big help in optimizing your website and your marketing
5 Ways to Optimize Your Social Media Profiles
Businesses that wisely use social media to interact with their customers and drive conversions will want to use those social media channels as
User Behavior: Why Do People Visit the Websites They Do?
Search Engine Journal recently posted an interesting article about why people visit websites. Anyone who has a website knows that it’s worth knowing
What Is Google Trends?
If you are a business owner, it’s likely that you have wondered what attracts your customers to your website. You might question which keywords you
Updating Information on Google My Business during COVID-19
The COVID-19 lockdown measures that states have enacted have created significant challenges for businesses. They are struggling to find ways to
The Coronavirus Effect on Digital Advertising
In a recent blog, we mentioned that it’s often a mistake to cut your marketing budget during a recession or economic downturn. One important reason
Helping Your Company Survive the Coronavirus
For the last month or more Americans have been trying to survive the coronavirus. Political leaders are beginning to discuss the eventual end of
How Do You Get More Customer Reviews?
For most small and medium-sized businesses, local reviews are going to be important for attracting new customers. Previously we've covered what to do
Do Local Reviews Matter for SEO?
Businesses in the current online climate must pay attention to the reviews their customers leave. It's not just for feedback, a bad review will