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Google | SEO |

How Google’s Mobile-First Indexing May Affect Your Company’s Search Rankings

May 20, 2017

In our last blog we discussed responsive web design and why that’s important for companies that want to have their websites continue to have good search ranking in today’s internet climate. This is because Google is changing its algorithm from desktop-first indexing to mobile-first indexing in 2017 and beyond. What is mobile-first indexing? The first

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Website Building |

What Is Responsive Web Design?

April 13, 2017

Have you ever wondered about what this term means? Mashable dubbed 2013 the Year of Responsive Web Design, so it’s not a new concept, but many business owners do not understand what it is, why it’s important now, why it will be even more important in the future. First, what is responsive web design? It’s

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Content Marketing | Social Media |

How Social Media and Blogging Can Help Your Manufacturing Business

March 10, 2017

​Previously we discussed three ways manufacturers or owners of industrial companies could be more accessible to their audience and clientele. These included registering their companies on local and industry listings, adding contact forms in useful places on their company websites, and making sure that those websites are optimized for mobile use. Here we will discuss

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Local Search | Mobile Search | Social Media |

3 Inexpensive Ways for Manufacturers To Drive Leads Through Their Websites

February 28, 2017

​It’s relatively simple for companies that make or market trendy products to use social media and other internet tools to drive leads to their websites and generate sales. Facebook users love to share Etsy goods or natural/organic products with their friends. There are so many products that manufacturers produce, however, that are not easily marketable

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Reputation Management |

Why Managing Your Business’s Online Reputation is Essential

January 17, 2017

​As a business owner do you know what people are saying about your company and what its online reputation is now or is becoming? The old saying, “No publicity is bad publicity,” is just not true today. With name recognition comes consumer awareness, for better or for worse. When small business owners start out, they

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Google Analytics |

What Is Ghost Spam?

December 15, 2016

​Spam has been a problem almost since the beginning of the internet; it’s created by hackers and distributed various ways in order to either create a nuisance, introduce viruses, or scam unsuspecting internet users. Of late, website owners have noticed a different kind of spam when they’ve gone through their Google Analytics accounts: records of

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Conversions |

The Different Types of Proactive Chat

November 30, 2016

​Every business with a website would pay a great deal for the answer of how to get hits to convert to sales. That’s what a website is there for, right? It’s not a sign post, it’s a way of connecting your products and services to your customer base. One of the ways that some businesses

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Content | Graphic Design | Website Building |

Is Your Website Outdated? 5 Signs to Look for

October 25, 2016

​Is your company’s website out of date? Does it function they way you want and need it to, or is it failing to bring in traffic? Sometimes a website can actually repel customers because of its poor set up or lack of compatibility with current tech. How can you tell when an updated website is

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Social Media |

Why You Should Use #hashtags in Your Social Media

September 24, 2016

The hashtag has become a mini phenomenon due to the internet and social media. In fact, some people say that you can correctly differentiate between older and younger generations by showing them its symbol (#) and asking them what it is. Supposedly, Boomers and Generation Xers will call it a pound sign and Millennials and

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Google | SEO |

Google’s Top 3 Signals for Search Ranking

August 25, 2016

If you’ve been following this blog for awhile, you’ll know that SEO has changed quite a bit in the past three years, and small to medium-sized businesses that want to make sure their companies show up in Google searches have had to navigate the changing criteria by which Google has determined what shows up in

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