Your company’s brand brings its personality to life across all marketing touchpoints. A solid branding foundation packs a huge punch in delivering your company’s messaging and unique offerings. The birth of a new brand is exciting, and the evolution of a brand, equally so.
Branding endeavors can be big or small – that’s why we’re excited to offer branding services to our clients in a manner tailored to each unique situation. From time to time, it’s wise to do a quick review of your brand and its components to see where things are at.
Ask:
- Are you a startup company in need of bringing the vision of your company to life?
- Has your company vision or your product and service offerings changed over the years?
- Is your current brand simply outdated and no longer falling into favor internally or externally?
- Does your company have a logo or a brand that was never completely developed with a supporting design system?
Corporate Conversions offers packages to accommodate any scenario regardless of where you are on the branding spectrum. Compare:
| FULL BRANDING PACKAGE | BRAND REFRESH PACKAGE |
|---|---|
| Discovery Session An opportunity for you to tell us about your company and brand. Discussions will center around your target audience and buyer persona(s), your company’s offerings, and what makes your company unique. | Discovery Session Review of the current branding scenario and hopes for your brand going forward. |
| Brand Checkup A working session to dive deeper into your brand. | Logo Refresh/Development A new take on an old brand – essentially, a “facelift” for your logo. |
| Brand Revelations In this session, we’ll share some of our findings and creative groundwork including a competitive analysis and stylescapes. | Development of Branding “Cheat Sheet” detailing fonts and color palette Establishment and documentation of color palette, typography, and other design elements. |
| Logo Development The fun stuff! We’ll present 2-3 unique logo designs for consideration. | Delivery of final branding files Master logo set (.eps, .jpg, .png) and Branding Cheat Sheet. |
| Collateral Development We’ll continue discussions on collateral pieces needed: things like business cards, letterhead, packaging and social media. | |
| Brand Guide Development Creation of a detailed booklet with guidelines and specifications for color palette, typography, imagery, logo usage, and other defining brand elements. | |
| Delivery of final branding files Master logo set (.eps, .jpg, .png), Brand Guide, Collateral Materials. |
Your brand is exciting. We want to be involved!
Contact Christa today to learn more.
