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Marketing

local search marketing

February 22, 2023

5 Local Marketing Strategies That Really Work

In order to succeed in your local market, you must develop effective local marketing strategies to build your brand authority and attract more

Category iconContent Marketing,  Digital Advertising,  Google Business Profile,  Marketing,  Reviews,  SEO

setting digital marketing goals

January 3, 2023

Setting Digital Marketing Goals in 2023

As we enter a new year, it's important for businesses to start thinking about their digital marketing goals for 2023. Whether you're a small business

Category iconDigital Advertising,  Marketing

HubSpot's Marketing Hub

July 22, 2022

HubSpot’s Marketing Hub

In our previous blog on the advantages of HubSpot Starter Suite, we mentioned the different Hubs that make up HubSpot’s customer relationship

Category iconHubSpot,  Marketing

Convert Pro

January 9, 2022

The Whats and Whys of Pop-up Marketing: Part 2

Tool Review – Convert Pro In my last post, The Whats and Whys of Pop-up Marketing: Part 1, I took a look at why pop-up marketing is an effective

Category iconConversions,  Digital Advertising,  Marketing

pop-up marketing

December 28, 2021

The Whats and Whys of Pop-up Marketing: Part 1

The nature and use of pop-up windows for marketing has evolved as we continue to understand user behavior. When used strategically, a pop-up window is

Category iconConversions,  Digital Advertising,  Marketing

holiday season marketing

November 21, 2021

Use Your Google Business Profile in Your Holiday Season Marketing

As the leaves fall and the temperatures drop, we move into the holiday season. For many businesses this part of the year is crucial to their bottom

Category iconGoogle Business Profile,  Local Search,  Marketing

graphic representing budget management

March 27, 2020

Should You Reduce Your Marketing Budget during a Recession?

The United States is experiencing the unprecedented combination of a pandemic and widespread business closures that are causing most people a great

Category iconCOVID-19,  Marketing

marketing mistakes

September 1, 2015

How to Avoid Marketing Mistakes with Your Social Media Strategy

First, there is deciding which platforms are important and current. This has obviously varied over time. Is it Facebook or is Facebook passe now, the

Category iconMarketing,  Social Media

gen x

May 27, 2015

Why You Should be Marketing to Generation X

Previously we discussed why your company should be marketing to Millennials, and in this blog, we’ll talk about the group of people aging into that

Category iconMarketing

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