What Is a Landing Page? We’ve talked before what a landing page is and how it works, so here’s a quick summary of what specifically “landing page”
How to Set up Google Search Console
In a previous blog piece we talked about what Google Search Console is and why website owners should be interested in using it. In this blog piece we
Everything You Need to Know About Call Tracking for Google Ads
Phone calls are often an essential source of leads for many businesses and are important to track to determine the effectiveness of ad clicks. Call
What Is the Difference between Google Search Ads and Google Shopping?
If you've been online looking for specific products, you may have noticed Google Shopping directly displaying product photos and information in your
What Is Google Tag Manager?
Website owners looking to track and increase conversions have several free and very useful tools available to help them achieve that goal. One is
The Difference Between PPC and CPC
If your company is new to online advertising, you may find that there are terms and strategies involved that can be confusing for the uninitiated.
How to Create a Google Ads Account
Internet ads provide a variety of benefits and are a great way to bring potential users who are interested in your product or service to your